The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Conveyor Belt #2 Agency: The Martin Agency / Richmond Client: Walmart Category: Consumer Television / :30/:25 - Campaign
Cable Effects Agency: Grey / New York Client: DIRECTV Category: Consumer Television / :30/:25 - Campaign
Bear/Pool/Roller Coaster Agency: Arnold Worldwide / Boston Client: Carnival Category: Consumer Television / :30/:25 - Campaign
Frank/Five-Man/Boogie Boarder Agency: Barton F. Graf 9000, LLC / New York Client: kayak.com Category: Consumer Television / :30/:25 - Campaign
Infuse TV Campaign Agency: BBDO / New York Client: AT&T Category: Consumer Television / :30/:25 - Campaign
Kids Birthday Parties Agency: DDB South Africa / Johannesburg Client: McDonalds Category: Consumer Television / :30/:25 - Campaign
Will in the MIdwest Agency: Funny Or Die / Los Angeles Client: Old Milwaukee Category: Consumer Television / :30/:25 - Campaign
First Hand Agency: Goodby, Silverstein & Partners / San Francisco Client: NBA Category: Consumer Television / :30/:25 - Campaign
Create Your Own Agency: Goodby, Silverstein & Partners / San Francisco Client: Sonic Drive-In Category: Consumer Television / :30/:25 - Campaign

2012 Advertising Silver Pencil

The Martin Agency / Richmond

Walmart

Conveyor Belt #2

Consumer Television / :30/:25 - Campaign

12065T

2012 Advertising Bronze Pencil

Grey / New York

DIRECTV

Cable Effects

Consumer Television / :30/:25 - Campaign

12066T

2012 Advertising Merit Award

Arnold Worldwide / Boston

Carnival

Bear/Pool/Roller Coaster

Consumer Television / :30/:25 - Campaign

12369T

2012 Advertising Merit Award

Barton F. Graf 9000, LLC / New York

kayak.com

Frank/Five-Man/Boogie Boarder

Consumer Television / :30/:25 - Campaign

12370T

2012 Advertising Merit Award

BBDO / New York

AT&T

Infuse TV Campaign

Consumer Television / :30/:25 - Campaign

12371T

2012 Advertising Merit Award

DDB South Africa / Johannesburg

McDonalds

Kids Birthday Parties

Consumer Television / :30/:25 - Campaign

12372T

2012 Advertising Merit Award

Funny Or Die / Los Angeles

Old Milwaukee

Will in the MIdwest

Consumer Television / :30/:25 - Campaign

12373T

2012 Advertising Merit Award

Goodby, Silverstein & Partners / San Francisco

NBA

First Hand

Consumer Television / :30/:25 - Campaign

12374T

2012 Advertising Merit Award

Goodby, Silverstein & Partners / San Francisco

Sonic Drive-In

Create Your Own

Consumer Television / :30/:25 - Campaign

12375T

Follow Us